How much do Marketing bachelor's degree graduates from Kean University earn?

The reported median is $61,602 four years after completion.

How much federal debt do graduates of this program have?

The reported median federal debt among borrowers is $25,500.

Is this program above or below similar programs?

Reported year-four earnings are 11% below the national median for the same field and degree level.

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COLLEGE + DEGREE OUTCOMES

Marketing bachelor's degree at Kean University

Union, NJ · Public

What this page covers

Federal data group related majors at the same college and degree level. One record can include several named programs or concentrations.

The short version

Reported earnings are below similar programs.

$7,701 below the national median for the same field and degree level.

Debt as a share of earnings: 41.4% of annual earnings
Highest price with a positive payoff: Not reached
Modeled 10-year payoff: −28% · Negative payoff
Available price data: College-wide context only

PRICE SENSITIVITY

The price can change the verdict.

Hold observed earnings constant and see how the modeled ten-year payoff changes as annual price rises.

← Negative payoff$0Positive payoff →

$0Annual price−$13,980

$8,000Annual price−$45,980

$12,000Current college-wide context−$61,980

$16,000Annual price−$77,980

$24,000Annual price−$109,980

$32,000Annual price−$141,980

$40,000Annual price−$173,980

OUTCOME SIGNALS

Graduate outcomes from several angles.

Follow earnings over time and inspect the cohort behind each federal measure.

+81%Earnings growth, year 1 → 5$37,781 → $68,358

62Earn above high-school thresholdGraduate count in the year-4 cohort

68Working in the college’s stateGraduate count in the year-4 cohort

77Year-5 earnings observationsCohort behind the year-5 median

104Borrowers representedCohort behind the debt median

Not availableAwarding-school debtDebt attributed to the college granting the credential

Not availableRecent awardsIPEDS 2024–25 first-major completions in this field and credential

NEW FEDERAL PROGRAM CONTEXT

Size, aid and an earnings floor.

The Department of Education’s 2026 informational preview adds current program participation and a preliminary earnings comparison. It does not make a final eligibility determination.

402Students receiving federal aid2024–25 Title IV enrollment

51Federal-aid completers2024–25 program completers

248Pell Grant recipients2024–25 program count

206Federal loan borrowers2024–25 unduplicated count

6.8%Federal-aid non-completion rate2022–23 program cohort · 23 non-completers

81Graduates not recorded as employedHistorical federal cohort, three years after completion

Preliminary federal earnings benchmark$36,082Informational preview, not a final accountability result

Observed year-4 earnings$61,602$25,520 above the preliminary benchmark

Additional borrowing reported for this category: 26 Parent PLUS borrowers.

Source: U.S. Department of Education PPD:2026 informational preview. Program categories use OPEID, four-digit field and credential level; federal-aid counts do not represent every enrolled student. Completion and employment measures use older cohorts shown above and are not combined into the payoff estimate.

01 · PRICE CONTEXT$12,447

Institution-wide annual average net price, not this program’s price.

02 · BORROWING$25,500

Median federal debt across schools attended at this academic level.

03 · EARNINGS$61,602

Observed median earnings four full years after completion.

04 · REPAYMENT$270/mo

Estimated standard 10-year federal payment.

WHAT WILL IT COST?

Published college costs provide the starting point.

Your exact offering, aid, residency and time to finish determine the price you actually pay.

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AVERAGE NET PRICE$12,447Institution-wide annual figure

COST OF ATTENDANCE$26,949Institution-wide annual budget

ADMISSION RATE75.9%Institution context

COMPLETION RATE46.6%Institution-wide completion rate

WHAT DO GRADUATES EARN?

Reported earnings after completion.

Each point may represent a different federal cohort. A missing bar means the figure was unavailable or suppressed.

$37,781Year 1

$61,602Year 4

$68,358Year 5

CAN THE EARNINGS SUPPORT THE DEBT?

5.3% of gross monthly earnings

Estimated monthly payment divided by observed gross monthly earnings. This excludes taxes, other debts and income-driven repayment.

Gross monthly earnings$5,134

Estimated loan payment$270

104borrowers represented where reported

HOW DOES IT COMPARE?

$61,602 vs. $69,303

$7,701 below the national median for the same field and credential.

Same-field national median

WHAT WORK CAN IT LEAD TO?

Related occupations, wages and outlook.

Official CIP–SOC links show careers the curriculum may prepare students for, not observed jobs held by this school’s graduates. BLS wages describe everyone working in an occupation.

BLS May 2025 wage estimates and 2025–35 employment projections.

Marketing Managers$180,040 median wageNJ estimate · 13,510 jobs · 11-2021$153,650–$228,520 middle 50% of NJ wages+6.9% projected U.S. growth · 34,000 openings/yrTypical entry: Bachelor's degreeMarket Research Analysts and Marketing Specialists$88,190 median wageNJ estimate · 22,990 jobs · 13-1161$68,150–$113,480 middle 50% of NJ wages+7.0% projected U.S. growth · 82,000 openings/yrTypical entry: Bachelor's degreeBusiness Teachers, Postsecondary$85,250 median wageNJ estimate · 3,190 jobs · 25-1011$52,750–$137,070 middle 50% of NJ wages+5.9% projected U.S. growth · 7,600 openings/yrTypical entry: Doctoral or professional degreeSales Managers$173,020 median wageNJ estimate · 20,090 jobs · 11-2022$132,620–$225,790 middle 50% of NJ wages+4.5% projected U.S. growth · 47,300 openings/yrTypical entry: Bachelor's degreeAdvertising and Promotions Managers$165,390 median wageNJ estimate · 470 jobs · 11-2011$128,710–$214,370 middle 50% of NJ wages-3.7% projected U.S. growth · 2,300 openings/yrTypical entry: Bachelor's degreeFundraising Managers$140,500 median wageNJ estimate · 750 jobs · 11-2033$114,280–$172,610 middle 50% of NJ wages+5.4% projected U.S. growth · 3,700 openings/yrTypical entry: Bachelor's degreeSurvey Researchers$95,580 median wageNJ estimate · 100 jobs · 19-3022$77,970–$108,840 middle 50% of NJ wages-4.8% projected U.S. growth · 600 openings/yrTypical entry: Master's degreeWeb and Digital Interface Designers$95,310 median wageNJ estimate · 2,170 jobs · 15-1255$71,160–$130,590 middle 50% of NJ wages+6.0% projected U.S. growth · 8,300 openings/yrTypical entry: Bachelor's degreeFundraisers$77,170 median wageNJ estimate · 1,950 jobs · 13-1131$61,790–$98,220 middle 50% of NJ wages+5.5% projected U.S. growth · 10,000 openings/yrTypical entry: Bachelor's degree

CENSUS EMPLOYMENT DESTINATIONS

Where graduates work five years later

The leading industries employing graduates in this college, broad field and credential group.

Finance and Insurance

about 16.5%

Professional, Scientific, and Technical Services

about 13.9%

Retail Trade

about 8.2%

Wholesale Trade

about 8.1%

Health Care and Social Assistance

about 6.9%

Possible alternatives

Same degree, stronger on at least one reported measure.

Every option below reports higher earnings, lower federal debt or a lower college-wide net price. Same-state options appear first.

Jersey City, NJ

Saint Peter's University

$1,858 higher earnings · $4,250 less debt · $248 lower annual net price

Earnings: $63,460
Debt: $21,250
Annual net price: $12,199

View outcomes →

South Orange, NJ

Seton Hall University

$16,338 higher earnings · $2,250 less debt

Earnings: $77,940
Debt: $23,250
Annual net price: $31,446

View outcomes →

Teaneck, NJ

Fairleigh Dickinson University-Metropolitan Campus

$13,570 higher earnings · $500 less debt

Earnings: $75,172
Debt: $25,000
Annual net price: $15,404

View outcomes →

Madison, NJ

Fairleigh Dickinson University-Florham Campus

$13,570 higher earnings · $500 less debt

Earnings: $75,172
Debt: $25,000
Annual net price: $22,829

View outcomes →

Compare these programs →

DATA QUALITY

Check the evidence behind the estimate.

77 observations in the earnings cohort

June 10, 2026 College Scorecard release

Observed, estimated and contextual figures are labeled separately throughout this page

IS IT WORTH IT AT YOUR PRICE?

Your price and current earnings determine the result.

Add your grants, borrowing and current salary to estimate payment pressure, break-even time and ten-year payoff.

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