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COLLEGE + DEGREE OUTCOMES

Marketing bachelor's degree at Kent State University at Stark

North Canton, OH · Public

What this page covers

Federal data group related majors at the same college and degree level. One record can include several named programs or concentrations.

The short version

Reported earnings are close to similar programs.

$5,863 below the national median for the same field and degree level.

Debt as a share of earnings
39.4% of annual earnings
Highest price with a positive payoff
$1,100 / year
Modeled 10-year payoff
−18% · Negative payoff
Available price data
College-wide context only
PRICE SENSITIVITY

The price can change the verdict.

Hold observed earnings constant and see how the modeled ten-year payoff changes as annual price rises.

What stays fixed$63,440 observed annual earnings · 4 years of study · $45,000 alternative annual earnings · ten-year horizonThe marked price is this college’s institution-wide average net price, not the exact price of this program category. This is a sensitivity test, not a tuition quote or earnings forecast.
OUTCOME SIGNALS

Graduate outcomes from several angles.

Follow earnings over time and inspect the cohort behind each federal measure.

+46%Earnings growth, year 1 → 5$44,567 → $64,923
146Earn above high-school thresholdGraduate count in the year-4 cohort
124Working in the college’s stateGraduate count in the year-4 cohort
171Year-5 earnings observationsCohort behind the year-5 median
285Borrowers representedCohort behind the debt median
$30,314Awarding-school debtDebt attributed to the college granting the credential
Not availableRecent awardsIPEDS 2024–25 first-major completions in this field and credential
01 · PRICE CONTEXT$10,897

Institution-wide annual average net price, not this program’s price.

02 · BORROWING$25,000

Median federal debt across schools attended at this academic level.

03 · EARNINGS$63,440

Observed median earnings four full years after completion.

04 · REPAYMENT$265/mo

Estimated standard 10-year federal payment.

WHAT WILL IT COST?

Published college costs provide the starting point.

Your exact offering, aid, residency and time to finish determine the price you actually pay.

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AVERAGE NET PRICE$10,897Institution-wide annual figure
COST OF ATTENDANCE$15,936Institution-wide annual budget
ADMISSION RATENot availableInstitution context
COMPLETION RATE36.7%Institution-wide completion rate
WHAT DO GRADUATES EARN?

Reported earnings after completion.

Each point may represent a different federal cohort. A missing bar means the figure was unavailable or suppressed.

$44,567Year 1
$63,440Year 4
$64,923Year 5
CAN THE EARNINGS SUPPORT THE DEBT?

5.0% of gross monthly earnings

Estimated monthly payment divided by observed gross monthly earnings. This excludes taxes, other debts and income-driven repayment.

Gross monthly earnings$5,287
Estimated loan payment$265
285borrowers represented where reported
HOW DOES IT COMPARE?

$63,440 vs. $69,303

$5,863 below the national median for the same field and credential.

Same-field national median
WHAT WORK CAN IT LEAD TO?

Related occupations, wages and outlook.

Official CIP–SOC links show careers the curriculum may prepare students for, not observed jobs held by this school’s graduates. BLS wages describe everyone working in an occupation.

BLS May 2025 wage estimates and 2025–35 employment projections.
Marketing Managers$132,330 median wageOH estimate · 10,620 jobs · 11-2021$102,000–$175,750 middle 50% of OH wages+6.9% projected U.S. growth · 34,000 openings/yrTypical entry: Bachelor's degreeBusiness Teachers, Postsecondary$79,770 median wageOH estimate · 3,100 jobs · 25-1011$58,280–$132,980 middle 50% of OH wages+5.9% projected U.S. growth · 7,600 openings/yrTypical entry: Doctoral or professional degreeMarket Research Analysts and Marketing Specialists$72,790 median wageOH estimate · 27,370 jobs · 13-1161$52,420–$98,070 middle 50% of OH wages+7.0% projected U.S. growth · 82,000 openings/yrTypical entry: Bachelor's degreeSales Managers$135,510 median wageOH estimate · 22,840 jobs · 11-2022$98,850–$184,450 middle 50% of OH wages+4.5% projected U.S. growth · 47,300 openings/yrTypical entry: Bachelor's degreeAdvertising and Promotions Managers$102,110 median wageOH estimate · 240 jobs · 11-2011$76,840–$176,820 middle 50% of OH wages-3.7% projected U.S. growth · 2,300 openings/yrTypical entry: Bachelor's degreeFundraising Managers$101,470 median wageOH estimate · 1,630 jobs · 11-2033$79,240–$135,290 middle 50% of OH wages+5.4% projected U.S. growth · 3,700 openings/yrTypical entry: Bachelor's degreeWeb and Digital Interface Designers$83,360 median wageOH estimate · 2,520 jobs · 15-1255$60,490–$125,600 middle 50% of OH wages+6.0% projected U.S. growth · 8,300 openings/yrTypical entry: Bachelor's degreeFundraisers$64,080 median wageOH estimate · 3,460 jobs · 13-1131$50,520–$81,250 middle 50% of OH wages+5.5% projected U.S. growth · 10,000 openings/yrTypical entry: Bachelor's degreeSurvey Researchers$57,630 median wageOH estimate · 320 jobs · 19-3022$41,750–$99,760 middle 50% of OH wages-4.8% projected U.S. growth · 600 openings/yrTypical entry: Master's degree
Possible alternatives

Same degree, stronger on at least one reported measure.

Every option below reports higher earnings, lower federal debt or a lower college-wide net price. Same-state options appear first.

Middletown, OH

Miami University-Middletown

$23,479 higher earnings · $3,037 less debt · $88 lower annual net price

Earnings
$86,919
Debt
$21,963
Annual net price
$10,809
View outcomes →
Hamilton, OH

Miami University-Hamilton

$23,479 higher earnings · $3,037 less debt

Earnings
$86,919
Debt
$21,963
Annual net price
$11,286
View outcomes →
Oxford, OH

Miami University-Oxford

$23,479 higher earnings · $3,037 less debt

Earnings
$86,919
Debt
$21,963
Annual net price
$28,384
View outcomes →
Columbus, OH

Ohio State University-Main Campus

$17,679 higher earnings · $3,802 less debt

Earnings
$81,119
Debt
$21,198
Annual net price
$17,339
View outcomes →
Compare these programs →
DATA QUALITY

Check the evidence behind the estimate.

171 observations in the earnings cohort

June 10, 2026 College Scorecard release

Observed, estimated and contextual figures are labeled separately throughout this page

IS IT WORTH IT AT YOUR PRICE?

Your price and current earnings determine the result.

Add your grants, borrowing and current salary to estimate payment pressure, break-even time and ten-year payoff.

Calculate my payoff →