How much do Marketing bachelor's degree graduates from University of Oklahoma-Norman Campus earn?

The reported median is $77,606 four years after completion.

How much federal debt do graduates of this program have?

The reported median federal debt among borrowers is $21,500.

Is this program above or below similar programs?

Reported year-four earnings are 12% above the national median for the same field and degree level.

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COLLEGE + DEGREE OUTCOMES

Marketing bachelor's degree at University of Oklahoma-Norman Campus

Norman, OK · Public

What this page covers

Federal data group related majors at the same college and degree level. One record can include several named programs or concentrations.

The short version

Reported earnings are notably above similar programs.

$8,303 above the national median for the same field and degree level.

Debt as a share of earnings: 27.7% of annual earnings
Highest price with a positive payoff: $36,515 / year
Modeled 10-year payoff: +35% · Positive payoff
Available price data: College-wide context only

PRICE SENSITIVITY

The price can change the verdict.

Hold observed earnings constant and see how the modeled ten-year payoff changes as annual price rises.

← Negative payoff$0Positive payoff →

$0Annual price+$146,060

$10,000Annual price+$106,060

$15,000Current college-wide context+$86,060

$20,000Annual price+$66,060

$30,000Annual price+$26,060

$40,000Annual price−$13,940

$50,000Annual price−$53,940

OUTCOME SIGNALS

Graduate outcomes from several angles.

Follow earnings over time and inspect the cohort behind each federal measure.

+45%Earnings growth, year 1 → 5$57,331 → $82,855

Not availableEarn above high-school thresholdGraduate count in the year-4 cohort

26Working in the college’s stateGraduate count in the year-4 cohort

72Year-5 earnings observationsCohort behind the year-5 median

113Borrowers representedCohort behind the debt median

$57,897Awarding-school debtDebt attributed to the college granting the credential

Not availableRecent awardsIPEDS 2024–25 first-major completions in this field and credential

NEW FEDERAL PROGRAM CONTEXT

Size, aid and an earnings floor.

The Department of Education’s 2026 informational preview adds current program participation and a preliminary earnings comparison. It does not make a final eligibility determination.

807Students receiving federal aid2024–25 Title IV enrollment

120Federal-aid completers2024–25 program completers

331Pell Grant recipients2024–25 program count

505Federal loan borrowers2024–25 unduplicated count

3.3%Federal-aid non-completion rate2022–23 program cohort · 23 non-completers

76Graduates not recorded as employedHistorical federal cohort, three years after completion

Preliminary federal earnings benchmark$32,989Informational preview, not a final accountability result

Observed year-4 earnings$77,606$44,617 above the preliminary benchmark

Additional borrowing reported for this category: 160 Parent PLUS borrowers.

Source: U.S. Department of Education PPD:2026 informational preview. Program categories use OPEID, four-digit field and credential level; federal-aid counts do not represent every enrolled student. Completion and employment measures use older cohorts shown above and are not combined into the payoff estimate.

01 · PRICE CONTEXT$15,300

Institution-wide annual average net price, not this program’s price.

02 · BORROWING$21,500

Median federal debt across schools attended at this academic level.

03 · EARNINGS$77,606

Observed median earnings four full years after completion.

04 · REPAYMENT$228/mo

Estimated standard 10-year federal payment.

WHAT WILL IT COST?

Published college costs provide the starting point.

Your exact offering, aid, residency and time to finish determine the price you actually pay.

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AVERAGE NET PRICE$15,300Institution-wide annual figure

COST OF ATTENDANCE$28,872Institution-wide annual budget

ADMISSION RATE76.6%Institution context

COMPLETION RATE75.3%Institution-wide completion rate

WHAT DO GRADUATES EARN?

Reported earnings after completion.

Each point may represent a different federal cohort. A missing bar means the figure was unavailable or suppressed.

$57,331Year 1

$77,606Year 4

$82,855Year 5

CAN THE EARNINGS SUPPORT THE DEBT?

3.5% of gross monthly earnings

Estimated monthly payment divided by observed gross monthly earnings. This excludes taxes, other debts and income-driven repayment.

Gross monthly earnings$6,467

Estimated loan payment$228

113borrowers represented where reported

HOW DOES IT COMPARE?

$77,606 vs. $69,303

$8,303 above the national median for the same field and credential.

Same-field national median

WHAT WORK CAN IT LEAD TO?

Related occupations, wages and outlook.

Official CIP–SOC links show careers the curriculum may prepare students for, not observed jobs held by this school’s graduates. BLS wages describe everyone working in an occupation.

BLS May 2025 wage estimates and 2025–35 employment projections.

Marketing Managers$126,920 median wageOK estimate · 1,420 jobs · 11-2021$96,940–$162,480 middle 50% of OK wages+6.9% projected U.S. growth · 34,000 openings/yrTypical entry: Bachelor's degreeBusiness Teachers, Postsecondary$82,060 median wageOK estimate · 770 jobs · 25-1011$52,500–$107,470 middle 50% of OK wages+5.9% projected U.S. growth · 7,600 openings/yrTypical entry: Doctoral or professional degreeMarket Research Analysts and Marketing Specialists$61,940 median wageOK estimate · 6,620 jobs · 13-1161$45,370–$82,750 middle 50% of OK wages+7.0% projected U.S. growth · 82,000 openings/yrTypical entry: Bachelor's degreeAdvertising and Promotions Managers$133,660 median wageU.S. estimate · 90 jobs · 11-2011-3.7% projected U.S. growth · 2,300 openings/yrTypical entry: Bachelor's degreeSales Managers$128,920 median wageOK estimate · 3,250 jobs · 11-2022$93,670–$182,500 middle 50% of OK wages+4.5% projected U.S. growth · 47,300 openings/yrTypical entry: Bachelor's degreeFundraising Managers$122,100 median wageOK estimate · 220 jobs · 11-2033$104,010–$196,800 middle 50% of OK wages+5.4% projected U.S. growth · 3,700 openings/yrTypical entry: Bachelor's degreeWeb and Digital Interface Designers$76,440 median wageOK estimate · 340 jobs · 15-1255$51,140–$90,040 middle 50% of OK wages+6.0% projected U.S. growth · 8,300 openings/yrTypical entry: Bachelor's degreeFundraisers$63,950 median wageOK estimate · 950 jobs · 13-1131$49,410–$79,770 middle 50% of OK wages+5.5% projected U.S. growth · 10,000 openings/yrTypical entry: Bachelor's degreeSurvey Researchers$57,200 median wageOK estimate · 50 jobs · 19-3022$50,400–$65,000 middle 50% of OK wages-4.8% projected U.S. growth · 600 openings/yrTypical entry: Master's degree

CENSUS EMPLOYMENT DESTINATIONS

Where graduates work five years later

The leading industries employing graduates in this college, broad field and credential group.

Professional, Scientific, and Technical Services

about 25.7%

Finance and Insurance

about 11.5%

Mining, Quarrying, and Oil and Gas Extraction

about 8.3%

Wholesale Trade

about 6.1%

Administrative and Support and Waste Management and Remediation Services

about 5.7%

Possible alternatives

Same degree, stronger on at least one reported measure.

Every option below reports higher earnings, lower federal debt or a lower college-wide net price. Same-state options appear first.

Tahlequah, OK

Northeastern State University

$3,129 less debt · $2,590 lower annual net price

Earnings: $54,577
Debt: $18,371
Annual net price: $12,710

View outcomes →

Durant, OK

Southeastern Oklahoma State University

$7,261 lower annual net price

Earnings: $46,290
Debt: Not available
Annual net price: $8,039

View outcomes →

Gainesville, FL

University of Florida

$15,020 higher earnings · $5,926 less debt · $8,759 lower annual net price

Earnings: $92,626
Debt: $15,574
Annual net price: $6,541

View outcomes →

Champaign, IL

University of Illinois Urbana-Champaign

$13,138 higher earnings · $1,500 less debt · $945 lower annual net price

Earnings: $90,744
Debt: $20,000
Annual net price: $14,355

View outcomes →

Compare these programs →

DATA QUALITY

Check the evidence behind the estimate.

72 observations in the earnings cohort

June 10, 2026 College Scorecard release

Observed, estimated and contextual figures are labeled separately throughout this page

IS IT WORTH IT AT YOUR PRICE?

Your price and current earnings determine the result.

Add your grants, borrowing and current salary to estimate payment pressure, break-even time and ten-year payoff.

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