COLLEGE + DEGREE OUTCOMES
Public Relations, Advertising, and Applied Communication bachelor's degree at University of South Carolina-Columbia
Columbia, SC · Public
What this page covers
Federal data group related majors at the same college and degree level. One record can include several named programs or concentrations.
The short version
Reported earnings are close to similar programs.
$1,688 above the national median for the same field and degree level.
- Debt as a share of earnings
- 37.2% of annual earnings
- Highest price with a positive payoff
- $5,620 / year
- Modeled 10-year payoff
- −25% · Negative payoff
- Available price data
- College-wide context only
PRICE SENSITIVITY
The price can change the verdict.
Hold observed earnings constant and see how the modeled ten-year payoff changes as annual price rises.
← Negative payoff$0Positive payoff →
$0Annual price+$22,480
$8,000Annual price−$9,520
$16,000Annual price−$41,520
$23,000Current college-wide context−$69,520
$24,000Annual price−$73,520
$32,000Annual price−$105,520
$40,000Annual price−$137,520
OUTCOME SIGNALS
Graduate outcomes from several angles.
Follow earnings over time and inspect the cohort behind each federal measure.
NEW FEDERAL PROGRAM CONTEXT
Size, aid and an earnings floor.
The Department of Education’s 2026 informational preview adds current program participation and a preliminary earnings comparison. It does not make a final eligibility determination.
Preliminary federal earnings benchmark$32,989Informational preview, not a final accountability result
Observed year-4 earnings$65,248$32,259 above the preliminary benchmark
Additional borrowing reported for this category: 147 Parent PLUS borrowers.
Source: U.S. Department of Education PPD:2026 informational preview. Program categories use OPEID, four-digit field and credential level; federal-aid counts do not represent every enrolled student. Completion and employment measures use older cohorts shown above and are not combined into the payoff estimate.
01 · PRICE CONTEXT$22,811
Institution-wide annual average net price, not this program’s price.
02 · BORROWING$24,250
Median federal debt across schools attended at this academic level.
03 · EARNINGS$65,248
Observed median earnings four full years after completion.
04 · REPAYMENT$257/mo
Estimated standard 10-year federal payment.
WHAT WILL IT COST?
Published college costs provide the starting point.
Your exact offering, aid, residency and time to finish determine the price you actually pay.
Enter my price →AVERAGE NET PRICE$22,811Institution-wide annual figure
COST OF ATTENDANCE$31,638Institution-wide annual budget
ADMISSION RATE60.2%Institution context
COMPLETION RATE78.8%Institution-wide completion rate
WHAT DO GRADUATES EARN?
Reported earnings after completion.
Each point may represent a different federal cohort. A missing bar means the figure was unavailable or suppressed.
CAN THE EARNINGS SUPPORT THE DEBT?
4.7% of gross monthly earnings
Estimated monthly payment divided by observed gross monthly earnings. This excludes taxes, other debts and income-driven repayment.
Gross monthly earnings$5,437
Estimated loan payment$257
263borrowers represented where reported
HOW DOES IT COMPARE?
$65,248 vs. $63,560
$1,688 above the national median for the same field and credential.
WHAT WORK CAN IT LEAD TO?
Related occupations, wages and outlook.
Official CIP–SOC links show careers the curriculum may prepare students for, not observed jobs held by this school’s graduates. BLS wages describe everyone working in an occupation.
BLS May 2025 wage estimates and 2025–35 employment projections.Communications Teachers, Postsecondary$79,810 median wageSC estimate · 320 jobs · 25-1122$61,840–$97,220 middle 50% of SC wages+2.1% projected U.S. growth · 2,400 openings/yrTypical entry: Doctoral or professional degreePublic Relations Specialists$62,730 median wageSC estimate · 2,950 jobs · 27-3031$49,150–$92,560 middle 50% of SC wages+1.8% projected U.S. growth · 23,000 openings/yrTypical entry: Bachelor's degreePublic Relations Managers$104,920 median wageSC estimate · 650 jobs · 11-2032$80,010–$145,240 middle 50% of SC wages+5.7% projected U.S. growth · 6,100 openings/yrTypical entry: Bachelor's degreeAdvertising and Promotions Managers$156,300 median wageSC estimate · 21,470 jobs · 11-2011$106,170–$190,050 middle 50% of SC wages-3.7% projected U.S. growth · 2,300 openings/yrTypical entry: Bachelor's degreeFundraising Managers$103,240 median wageSC estimate · 220 jobs · 11-2033$80,340–$140,280 middle 50% of SC wages+5.4% projected U.S. growth · 3,700 openings/yrTypical entry: Bachelor's degreeFundraisers$62,720 median wageSC estimate · 1,200 jobs · 13-1131$52,370–$81,260 middle 50% of SC wages+5.5% projected U.S. growth · 10,000 openings/yrTypical entry: Bachelor's degreeNews Analysts, Reporters, and Journalists$47,940 median wageSC estimate · 480 jobs · 27-3023$40,780–$61,360 middle 50% of SC wages-5.9% projected U.S. growth · 3,400 openings/yrTypical entry: Bachelor's degreeHuman Resources Managers$124,290 median wageSC estimate · 2,400 jobs · 11-3121$93,940–$163,830 middle 50% of SC wages+5.5% projected U.S. growth · 16,800 openings/yrTypical entry: Bachelor's degreeTraining and Development Managers$119,460 median wageSC estimate · 610 jobs · 11-3131$85,200–$161,540 middle 50% of SC wages+6.4% projected U.S. growth · 4,100 openings/yrTypical entry: Bachelor's degreeAgents and Business Managers of Artists, Performers, and Athletes$82,890 median wageU.S. estimate · 80 jobs · 13-1011+9.7% projected U.S. growth · 2,400 openings/yrTypical entry: Bachelor's degreeTechnical Writers$82,540 median wageSC estimate · 700 jobs · 27-3042$66,700–$103,550 middle 50% of SC wages+0.8% projected U.S. growth · 3,200 openings/yrTypical entry: Bachelor's degreeHealth Education Specialists$64,720 median wageSC estimate · 470 jobs · 21-1091$50,550–$86,820 middle 50% of SC wages+5.6% projected U.S. growth · 6,900 openings/yrTypical entry: Bachelor's degree
CENSUS EMPLOYMENT DESTINATIONS
Where graduates work five years later
The leading industries employing graduates in this college, broad field and credential group.
Professional, Scientific, and Technical Services
Information
Educational Services
Finance and Insurance
Administrative and Support and Waste Management and Remediation Services
Same degree, stronger on at least one reported measure.
Every option below reports higher earnings, lower federal debt or a lower college-wide net price. Same-state options appear first.
Clemson University
$6,720 higher earnings · $875 less debt · $558 lower annual net price
- Earnings
- $71,968
- Debt
- $23,375
- Annual net price
- $22,253
Benedict College
$4,561 lower annual net price
- Earnings
- $41,158
- Debt
- $38,250
- Annual net price
- $18,250
University of Illinois Urbana-Champaign
$18,203 higher earnings · $1,000 less debt · $8,456 lower annual net price
- Earnings
- $83,451
- Debt
- $23,250
- Annual net price
- $14,355
Brigham Young University
$15,593 higher earnings · $12,275 less debt · $7,247 lower annual net price
- Earnings
- $80,841
- Debt
- $11,975
- Annual net price
- $15,564
DATA QUALITY
Check the evidence behind the estimate.
284 observations in the earnings cohort
June 10, 2026 College Scorecard release
Observed, estimated and contextual figures are labeled separately throughout this page
Your price and current earnings determine the result.
Add your grants, borrowing and current salary to estimate payment pressure, break-even time and ten-year payoff.
Calculate my payoff →