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COLLEGE + DEGREE OUTCOMES

Marketing bachelor's degree at University of Washington-Tacoma Campus

Tacoma, WA · Public

What this page covers

Federal data group related majors at the same college and degree level. One record can include several named programs or concentrations.

The short version

Reported earnings are notably above similar programs.

$18,811 above the national median for the same field and degree level.

Debt as a share of earnings
17.2% of annual earnings
Highest price with a positive payoff
$62,785 / year
Modeled 10-year payoff
+95% · Positive payoff
Available price data
College-wide context only
PRICE SENSITIVITY

The price can change the verdict.

Hold observed earnings constant and see how the modeled ten-year payoff changes as annual price rises.

What stays fixed$88,114 observed annual earnings · 4 years of study · $45,000 alternative annual earnings · ten-year horizonThe marked price is this college’s institution-wide average net price, not the exact price of this program category. This is a sensitivity test, not a tuition quote or earnings forecast.
OUTCOME SIGNALS

Graduate outcomes from several angles.

Follow earnings over time and inspect the cohort behind each federal measure.

+58%Earnings growth, year 1 → 5$51,530 → $81,356
135Earn above high-school thresholdGraduate count in the year-4 cohort
130Working in the college’s stateGraduate count in the year-4 cohort
160Year-5 earnings observationsCohort behind the year-5 median
141Borrowers representedCohort behind the debt median
$31,427Awarding-school debtDebt attributed to the college granting the credential
Not availableRecent awardsIPEDS 2024–25 first-major completions in this field and credential
01 · PRICE CONTEXT$10,163

Institution-wide annual average net price, not this program’s price.

02 · BORROWING$15,171

Median federal debt across schools attended at this academic level.

03 · EARNINGS$88,114

Observed median earnings four full years after completion.

04 · REPAYMENT$161/mo

Estimated standard 10-year federal payment.

WHAT WILL IT COST?

Published college costs provide the starting point.

Your exact offering, aid, residency and time to finish determine the price you actually pay.

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AVERAGE NET PRICE$10,163Institution-wide annual figure
COST OF ATTENDANCE$25,346Institution-wide annual budget
ADMISSION RATE82.5%Institution context
COMPLETION RATE63.2%Institution-wide completion rate
WHAT DO GRADUATES EARN?

Reported earnings after completion.

Each point may represent a different federal cohort. A missing bar means the figure was unavailable or suppressed.

$51,530Year 1
$88,114Year 4
$81,356Year 5
CAN THE EARNINGS SUPPORT THE DEBT?

2.2% of gross monthly earnings

Estimated monthly payment divided by observed gross monthly earnings. This excludes taxes, other debts and income-driven repayment.

Gross monthly earnings$7,343
Estimated loan payment$161
141borrowers represented where reported
HOW DOES IT COMPARE?

$88,114 vs. $69,303

$18,811 above the national median for the same field and credential.

Same-field national median
WHAT WORK CAN IT LEAD TO?

Related occupations, wages and outlook.

Official CIP–SOC links show careers the curriculum may prepare students for, not observed jobs held by this school’s graduates. BLS wages describe everyone working in an occupation.

BLS May 2025 wage estimates and 2025–35 employment projections.
Marketing Managers$172,270 median wageWA estimate · 8,880 jobs · 11-2021$127,660–$224,170 middle 50% of WA wages+6.9% projected U.S. growth · 34,000 openings/yrTypical entry: Bachelor's degreeBusiness Teachers, Postsecondary$100,390 median wageWA estimate · 1,190 jobs · 25-1011$67,150–$154,370 middle 50% of WA wages+5.9% projected U.S. growth · 7,600 openings/yrTypical entry: Doctoral or professional degreeMarket Research Analysts and Marketing Specialists$95,120 median wageWA estimate · 24,460 jobs · 13-1161$67,590–$139,560 middle 50% of WA wages+7.0% projected U.S. growth · 82,000 openings/yrTypical entry: Bachelor's degreeSales Managers$174,000 median wageWA estimate · 10,030 jobs · 11-2022$130,610–$226,150 middle 50% of WA wages+4.5% projected U.S. growth · 47,300 openings/yrTypical entry: Bachelor's degreeAdvertising and Promotions Managers$163,380 median wageWA estimate · 530 jobs · 11-2011$150,170–$174,600 middle 50% of WA wages-3.7% projected U.S. growth · 2,300 openings/yrTypical entry: Bachelor's degreeFundraising Managers$137,010 median wageWA estimate · 1,050 jobs · 11-2033$112,090–$182,260 middle 50% of WA wages+5.4% projected U.S. growth · 3,700 openings/yrTypical entry: Bachelor's degreeWeb and Digital Interface Designers$130,480 median wageWA estimate · 11,580 jobs · 15-1255$75,570–$170,400 middle 50% of WA wages+6.0% projected U.S. growth · 8,300 openings/yrTypical entry: Bachelor's degreeFundraisers$79,000 median wageWA estimate · 3,870 jobs · 13-1131$61,570–$99,640 middle 50% of WA wages+5.5% projected U.S. growth · 10,000 openings/yrTypical entry: Bachelor's degreeSurvey Researchers$69,590 median wageWA estimate · 130 jobs · 19-3022$64,570–$90,720 middle 50% of WA wages-4.8% projected U.S. growth · 600 openings/yrTypical entry: Master's degree
Possible alternatives

Same degree, stronger on at least one reported measure.

Every option below reports higher earnings, lower federal debt or a lower college-wide net price. Same-state options appear first.

Provo, UT

Brigham Young University

$24,482 higher earnings · $4,671 less debt

Earnings
$112,596
Debt
$10,500
Annual net price
$15,564
View outcomes →
Gainesville, FL

University of Florida

$4,512 higher earnings · $3,622 lower annual net price

Earnings
$92,626
Debt
$15,574
Annual net price
$6,541
View outcomes →
Orem, UT

Utah Valley University

$3,127 less debt · $3,787 lower annual net price

Earnings
$81,582
Debt
$12,044
Annual net price
$6,376
View outcomes →
Northridge, CA

California State University, Northridge

$1,171 less debt · $3,142 lower annual net price

Earnings
$64,373
Debt
$14,000
Annual net price
$7,021
View outcomes →
Compare these programs →
DATA QUALITY

Check the evidence behind the estimate.

160 observations in the earnings cohort

June 10, 2026 College Scorecard release

Observed, estimated and contextual figures are labeled separately throughout this page

IS IT WORTH IT AT YOUR PRICE?

Your price and current earnings determine the result.

Add your grants, borrowing and current salary to estimate payment pressure, break-even time and ten-year payoff.

Calculate my payoff →