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SAME FIELD · SAME CREDENTIAL · ONE STATE

Marketing bachelor's degree programs in California

Compare 14 reporting programs using the same federal field and bachelor's degree credential definition. Earnings are observed four years after completion.

14Programs reporting earnings

$71,691Median year-4 earnings

$19,032Median federal debt

14Programs reporting debt

OUTCOME SPREAD

Highest reported earnings in California

Each bar uses the same field, credential, state and earnings year.

1Santa Clara UniversitySanta Clara · $19,712 federal debt$104,723 2University of San FranciscoSan Francisco · $21,500 federal debt$91,815 3University of San DiegoSan Diego · $21,375 federal debt$83,562 4Loyola Marymount UniversityLos Angeles · $25,000 federal debt$82,825 5San Diego State UniversitySan Diego · $15,000 federal debt$81,368 6Menlo CollegeAtherton · $24,476 federal debt$74,930 7California State University, San MarcosSan Marcos · $19,032 federal debt$73,290 8San Francisco State UniversitySan Francisco · $12,304 federal debt$71,691 9California State University, Long BeachLong Beach · $14,087 federal debt$67,396 10California State University, NorthridgeNorthridge · $14,000 federal debt$64,373

CAREER CONTEXT IN CA

What related occupations pay in California

These are common occupational matches for this field, ranked by the strength of the federal education-to-occupation match.

11-2021Marketing Managers

State median wage: $193,620
Middle 50% wage range: $139,950–$271,360
State employment: 54,660
Projected growth: +6.9%
Annual openings: 34,000

10th–90th percentile: $104,370–$326,400

25-1011Business Teachers, Postsecondary

State median wage: $128,470
Middle 50% wage range: $80,600–$176,570
State employment: 5,290
Projected growth: +5.9%
Annual openings: 7,600

10th–90th percentile: $60,910–$250,700

13-1161Market Research Analysts and Marketing Specialists

State median wage: $94,700
Middle 50% wage range: $65,290–$134,630
State employment: 119,070
Projected growth: +7.0%
Annual openings: 82,000

10th–90th percentile: $48,440–$181,600

11-2011Advertising and Promotions Managers

State median wage: $167,230
Middle 50% wage range: $122,790–$216,220
State employment: 3,080
Projected growth: -3.7%
Annual openings: 2,300

10th–90th percentile: $72,800–$321,360

15-1255Web and Digital Interface Designers

State median wage: $136,110
Middle 50% wage range: $91,600–$191,960
State employment: 27,090
Projected growth: +6.0%
Annual openings: 8,300

10th–90th percentile: $68,090–$219,750

11-2033Fundraising Managers

State median wage: $135,870
Middle 50% wage range: $106,910–$192,290
State employment: 5,430
Projected growth: +5.4%
Annual openings: 3,700

10th–90th percentile: $84,730–$257,500

11-2022Sales Managers

State median wage: $134,910
Middle 50% wage range: $91,210–$206,710
State employment: 112,440
Projected growth: +4.5%
Annual openings: 47,300

10th–90th percentile: $64,430–$300,580

19-3022Survey Researchers

State median wage: $83,520
Middle 50% wage range: $68,840–$119,090
State employment: 1,180
Projected growth: -4.8%
Annual openings: 600

10th–90th percentile: $52,110–$171,640

Career wages and employment are BLS estimates for everyone working in each occupation in California; they are not earnings or placement rates for graduates of these programs. Wage ranges show the distribution across workers, not an entry-to-experienced career path. Growth and annual openings are national 2025–35 projections. BLS reports openings in thousands; DegreeVerdict displays the corresponding job count. These figures provide labor-market context and are not used in DegreeVerdict payoff or ROI calculations.

ALL REPORTING PROGRAMS

Compare every available outcome

Sorted by observed year-4 earnings. Open a row for its exact college-and-degree profile.

#	College	City	Median year-4 earnings	Median federal debt
1	Santa Clara University	Santa Clara	$104,723	$19,712
2	University of San Francisco	San Francisco	$91,815	$21,500
3	University of San Diego	San Diego	$83,562	$21,375
4	Loyola Marymount University	Los Angeles	$82,825	$25,000
5	San Diego State University	San Diego	$81,368	$15,000
6	Menlo College	Atherton	$74,930	$24,476
7	California State University, San Marcos	San Marcos	$73,290	$19,032
8	San Francisco State University	San Francisco	$71,691	$12,304
9	California State University, Long Beach	Long Beach	$67,396	$14,087
10	California State University, Northridge	Northridge	$64,373	$14,000
11	California State University, Fresno	Fresno	$57,395	$16,797
12	California State University, San Bernardino	San Bernardino	$57,157	$13,125
13	California Baptist University	Riverside	$56,350	$27,000
14	La Sierra University	Riverside	$48,040	$26,333

This is an observed-outcomes comparison, not a universal quality ranking. Missing and privacy-suppressed programs are excluded.

QUESTIONS ANSWERED

A quick read on Marketing in California

What do Marketing bachelor's degree graduates earn in California?

Across 14 reporting programs, the median observed earnings figure is $71,691 four years after completion.

How much federal debt is reported for these programs?

The median is $19,032 among the 14 programs reporting federal debt.

Which California colleges report the highest earnings for this degree?

The table compares the same federal field, credential and earnings year. Santa Clara University has the highest reported figure among the programs shown.