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Specialized Sales, Merchandising and Marketing Operations bachelor's degree outcomes at Northwood University

Name: Specialized Sales, Merchandising and Marketing Operations Bachelor's Degree outcomes at Northwood University
Creator: U.S. Department of Education

Midland, MI · Private nonprofit · Federal field 5219

Data scope

Federal records group outcomes by college, four-digit field and credential level. A record may cover several catalog programs or concentrations.

The short version

Reported earnings are notably above the same-degree benchmark.

$18,016 above the national median for the same field and credential.

Debt pressure: 34.8% of annual earnings
Positive-payoff price ceiling: $36,618 / year
10-year scenario: +13% · Positive payoff
Price evidence: College-wide context only

PRICE SENSITIVITY

The price can change the verdict.

Hold observed earnings constant and see how the modeled ten-year payoff changes as annual price rises.

← Negative payoff$0Positive payoff →

$0Annual price+$146,470

$10,000Annual price+$106,470

$20,000Annual price+$66,470

$27,000Current college-wide context+$38,470

$30,000Annual price+$26,470

$40,000Annual price−$13,530

$50,000Annual price−$53,530

OUTCOME SIGNALS

Graduate outcomes from several angles.

Follow earnings over time and inspect the cohort behind each federal measure.

+24%Earnings growth, year 1 → 5$64,100 → $79,201

Not availableEarn above high-school thresholdGraduate count in the year-4 cohort

28Working in the college’s stateGraduate count in the year-4 cohort

59Year-5 earnings observationsCohort behind the year-5 median

97Borrowers representedCohort behind the debt median

$39,291Awarding-school debtDebt attributed to the college granting the credential

Not availableRecent awardsIPEDS 2023–24 first-major completions in this field and credential

NEW FEDERAL PROGRAM CONTEXT

Size, aid and an earnings floor.

The Department of Education’s 2026 informational preview adds current program participation and a preliminary earnings comparison. It does not make a final eligibility determination.

135Students receiving federal aid2024–25 Title IV enrollment

24Federal-aid completers2024–25 program completers

53Pell Grant recipients2024–25 program count

93Federal loan borrowers2024–25 unduplicated count

Preliminary federal earnings benchmark$32,989Informational preview, not a final accountability result

Observed year-4 earnings$77,647$44,658 above the preliminary benchmark

Source: U.S. Department of Education PPD:2026 informational preview. Program categories use OPEID, four-digit field and credential level; federal-aid counts do not represent every enrolled student.

01 · PRICE CONTEXT$27,232

Institution-wide annual average net price, not this program’s price.

02 · BORROWING$27,000

Median federal debt across schools attended at this academic level.

03 · EARNINGS$77,647

Observed median earnings four full years after completion.

04 · REPAYMENT$286/mo

Estimated standard 10-year federal payment.

WHAT WILL IT COST?

Published college costs provide the starting point.

Your exact offering, aid, residency and time to finish determine the price you actually pay.

Enter my price →

AVERAGE NET PRICE$27,232Institution-wide annual figure

COST OF ATTENDANCE$48,780Institution-wide annual budget

ADMISSION RATE64.5%Institution context

COMPLETION RATE63.3%Institution-wide completion rate

WHAT DO GRADUATES EARN?

Reported earnings after completion.

Each point may represent a different federal cohort. A missing bar means the figure was unavailable or suppressed.

$64,100Year 1

$77,647Year 4

$79,201Year 5

CAN THE EARNINGS SUPPORT THE DEBT?

4.4% of gross monthly earnings

Estimated monthly payment divided by observed gross monthly earnings. This excludes taxes, other debts and income-driven repayment.

Gross monthly earnings$6,471

Estimated loan payment$286

97borrowers represented where reported

HOW DOES IT COMPARE?

$77,647 vs. $59,631

$18,016 above the national median for the same field and credential.

Same-field national median

WHAT WORK CAN IT LEAD TO?

Related occupations, wages and outlook.

Official CIP–SOC links show careers the curriculum may prepare students for, not observed jobs held by this school’s graduates. BLS wages describe everyone working in an occupation.

BLS May 2025 wage estimates and 2025–35 employment projections.

Market Research Analysts and Marketing Specialists$66,780 median wageMI estimate · 24,220 jobs · 13-1161+7.0% projected U.S. growth · 82k openings/yrTypical entry: Bachelor's degreeSales Representatives, Wholesale and Manufacturing, Except Technical and Scientific Products$72,980 median wageMI estimate · 40,960 jobs · 41-4012-0.9% projected U.S. growth · 99.8k openings/yrTypical entry: High school diploma or equivalentSales and Related Workers, All Other$44,160 median wageMI estimate · 1,210 jobs · 41-9099+1.1% projected U.S. growth · 13.1k openings/yrTypical entry: High school diploma or equivalentWholesale and Retail Buyers, Except Farm ProductsNot available median wageU.S. estimate · Unreported jobs · 13-1022Marketing Managers$138,510 median wageMI estimate · 6,620 jobs · 11-2021+6.9% projected U.S. growth · 34k openings/yrTypical entry: Bachelor's degreeFirst-Line Supervisors of Non-Retail Sales Workers$80,170 median wageMI estimate · 3,490 jobs · 41-1012+0.5% projected U.S. growth · 21.7k openings/yrTypical entry: High school diploma or equivalentSecurities, Commodities, and Financial Services Sales Agents$73,480 median wageMI estimate · 7,160 jobs · 41-3031+1.4% projected U.S. growth · 35.1k openings/yrTypical entry: Bachelor's degreeModels$48,470 median wageU.S. estimate · 3,780 jobs · 41-9012-2.1% projected U.S. growth · 0.7k openings/yrTypical entry: No formal educational credentialFirst-Line Supervisors of Retail Sales Workers$46,430 median wageMI estimate · 30,750 jobs · 41-1011-3.7% projected U.S. growth · 113.5k openings/yrTypical entry: High school diploma or equivalentTravel Agents$46,250 median wageMI estimate · 1,150 jobs · 41-3041+0.2% projected U.S. growth · 5.9k openings/yrTypical entry: High school diploma or equivalentParts Salespersons$44,070 median wageMI estimate · 7,520 jobs · 41-2022+3.0% projected U.S. growth · 30k openings/yrTypical entry: No formal educational credentialMerchandise Displayers and Window Trimmers$36,710 median wageMI estimate · 5,050 jobs · 27-1026+2.7% projected U.S. growth · 17.2k openings/yrTypical entry: High school diploma or equivalent

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