Program directoryPROGRAM-CATEGORY PAYOFF

Marketing bachelor's degree outcomes at Coastal Carolina University

Conway, SC · Public · Federal field 5214

Data scope

Federal records group outcomes by college, four-digit field and credential level. A record may cover several catalog programs or concentrations.

The short version

Reported earnings are close to the same-degree benchmark.

$6,930 below the national median for the same field and credential.

Debt pressure
41.7% of annual earnings
Positive-payoff price ceiling
Not reached
10-year scenario
−26% · Negative payoff
Price evidence
College-wide context only
PRICE SENSITIVITY

The price can change the verdict.

Hold observed earnings constant and see how the modeled ten-year payoff changes as annual price rises.

What stays fixed$62,373 observed annual earnings · 4 years of study · $45,000 alternative annual earnings · ten-year horizonThe marked price is this college’s institution-wide average net price, not the exact price of this program category. This is a sensitivity test, not a tuition quote or earnings forecast.
OUTCOME SIGNALS

Graduate outcomes from several angles.

Follow earnings over time and inspect the cohort behind each federal measure.

+77%Earnings growth, year 1 → 5$35,924$63,667
Not availableEarn above high-school thresholdGraduate count in the year-4 cohort
34Working in the college’s stateGraduate count in the year-4 cohort
114Year-5 earnings observationsCohort behind the year-5 median
204Borrowers representedCohort behind the debt median
$35,714Awarding-school debtDebt attributed to the college granting the credential
Not availableRecent awardsIPEDS 2023–24 first-major completions in this field and credential
01 · PRICE CONTEXT$13,966

Institution-wide annual average net price, not this program’s price.

02 · BORROWING$26,000

Median federal debt across schools attended at this academic level.

03 · EARNINGS$62,373

Observed median earnings four full years after completion.

04 · REPAYMENT$276/mo

Estimated standard 10-year federal payment.

WHAT WILL IT COST?

Published college costs provide the starting point.

Your exact offering, aid, residency and time to finish determine the price you actually pay.

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AVERAGE NET PRICE$13,966Institution-wide annual figure
COST OF ATTENDANCE$26,692Institution-wide annual budget
ADMISSION RATE75.3%Institution context
COMPLETION RATE48.5%Institution-wide completion rate
WHAT DO GRADUATES EARN?

Reported earnings after completion.

Each point may represent a different federal cohort. A missing bar means the figure was unavailable or suppressed.

$35,924Year 1
$62,373Year 4
$63,667Year 5
CAN THE EARNINGS SUPPORT THE DEBT?

5.3% of gross monthly earnings

Estimated monthly payment divided by observed gross monthly earnings. This excludes taxes, other debts and income-driven repayment.

Gross monthly earnings$5,198
Estimated loan payment$276
204borrowers represented where reported
HOW DOES IT COMPARE?

$62,373 vs. $69,303

$6,930 below the national median for the same field and credential.

Same-field national median
WHAT WORK CAN IT LEAD TO?

Related occupations, wages and outlook.

Official CIP–SOC links show careers the curriculum may prepare students for, not observed jobs held by this school’s graduates. BLS wages describe everyone working in an occupation.

BLS May 2025 wage estimates and 2025–35 employment projections.
Marketing Managers$143,290 median wageSC estimate · 3,760 jobs · 11-2021+6.9% projected U.S. growth · 34k openings/yrTypical entry: Bachelor's degreeBusiness Teachers, Postsecondary$78,830 median wageSC estimate · 1,500 jobs · 25-1011+5.9% projected U.S. growth · 7.6k openings/yrTypical entry: Doctoral or professional degreeMarket Research Analysts and Marketing Specialists$69,440 median wageSC estimate · 11,920 jobs · 13-1161+7.0% projected U.S. growth · 82k openings/yrTypical entry: Bachelor's degreeAdvertising and Promotions Managers$156,300 median wageSC estimate · 21,470 jobs · 11-2011-3.7% projected U.S. growth · 2.3k openings/yrTypical entry: Bachelor's degreeSales Managers$131,080 median wageSC estimate · 9,340 jobs · 11-2022+4.5% projected U.S. growth · 47.3k openings/yrTypical entry: Bachelor's degreeFundraising Managers$103,240 median wageSC estimate · 220 jobs · 11-2033+5.4% projected U.S. growth · 3.7k openings/yrTypical entry: Bachelor's degreeWeb and Digital Interface Designers$80,930 median wageSC estimate · 800 jobs · 15-1255+6.0% projected U.S. growth · 8.3k openings/yrTypical entry: Bachelor's degreeSurvey Researchers$69,460 median wageU.S. estimate · 8,290 jobs · 19-3022-4.8% projected U.S. growth · 0.6k openings/yrTypical entry: Master's degreeFundraisers$62,720 median wageSC estimate · 1,200 jobs · 13-1131+5.5% projected U.S. growth · 10k openings/yrTypical entry: Bachelor's degree
Possible alternatives

Same degree, stronger on at least one reported measure.

Every option below reports higher earnings, lower federal debt or a lower college-wide net price. Same-state options appear first.

Columbia, SC

University of South Carolina-Columbia

$19,572 higher earnings · $2,250 less debt

Earnings
$81,945
Debt
$23,750
Annual net price
$22,811
View outcomes →
Clemson, SC

Clemson University

$18,736 higher earnings · $2,750 less debt

Earnings
$81,109
Debt
$23,250
Annual net price
$22,253
View outcomes →
Charleston, SC

College of Charleston

$5,975 higher earnings · $3,750 less debt

Earnings
$68,348
Debt
$22,250
Annual net price
$18,960
View outcomes →
Anderson, SC

Anderson University

$750 less debt

Earnings
$53,985
Debt
$25,250
Annual net price
$23,544
View outcomes →
Compare these programs →
DATA QUALITY

Check the evidence behind the estimate.

114 observations in the earnings cohort

June 10, 2026 College Scorecard release

Observed, estimated and contextual figures are labeled separately throughout this page

IS IT WORTH IT AT YOUR PRICE?

Your price and current earnings determine the result.

Add your grants, borrowing and current salary to estimate payment pressure, break-even time and ten-year payoff.

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