Program directoryPROGRAM-CATEGORY PAYOFF

Marketing bachelor's degree outcomes at Austin Peay State University

Clarksville, TN · Public · Federal field 5214

Data scope

Federal records group outcomes by college, four-digit field and credential level. A record may cover several catalog programs or concentrations.

The short version

Reported earnings trail the same-degree benchmark.

$15,569 below the national median for the same field and credential.

Debt pressure
43.3% of annual earnings
Positive-payoff price ceiling
Not reached
10-year scenario
−60% · Negative payoff
Price evidence
College-wide context only
PRICE SENSITIVITY

The price can change the verdict.

Hold observed earnings constant and see how the modeled ten-year payoff changes as annual price rises.

What stays fixed$53,734 observed annual earnings · 4 years of study · $45,000 alternative annual earnings · ten-year horizonThe marked price is this college’s institution-wide average net price, not the exact price of this program category. This is a sensitivity test, not a tuition quote or earnings forecast.
OUTCOME SIGNALS

Graduate outcomes from several angles.

Follow earnings over time and inspect the cohort behind each federal measure.

Not availableEarnings growth, year 1 → 5$31,334Not available
Not availableEarn above high-school thresholdGraduate count in the year-4 cohort
Not availableWorking in the college’s stateGraduate count in the year-4 cohort
Not availableYear-5 earnings observationsCohort behind the year-5 median
40Borrowers representedCohort behind the debt median
Not availableAwarding-school debtDebt attributed to the college granting the credential
Not availableRecent awardsIPEDS 2023–24 first-major completions in this field and credential
NEW FEDERAL PROGRAM CONTEXT

Size, aid and an earnings floor.

The Department of Education’s 2026 informational preview adds current program participation and a preliminary earnings comparison. It does not make a final eligibility determination.

279Students receiving federal aid2024–25 Title IV enrollment
47Federal-aid completers2024–25 program completers
173Pell Grant recipients2024–25 program count
112Federal loan borrowers2024–25 unduplicated count
Preliminary federal earnings benchmark$32,989Informational preview, not a final accountability result
Observed year-4 earnings$53,734$20,745 above the preliminary benchmark

Additional borrowing reported for this category: 15 Parent PLUS borrowers.

Source: U.S. Department of Education PPD:2026 informational preview. Program categories use OPEID, four-digit field and credential level; federal-aid counts do not represent every enrolled student.

01 · PRICE CONTEXT$9,735

Institution-wide annual average net price, not this program’s price.

02 · BORROWING$23,291

Median federal debt across schools attended at this academic level.

03 · EARNINGS$53,734

Observed median earnings four full years after completion.

04 · REPAYMENT$247/mo

Estimated standard 10-year federal payment.

WHAT WILL IT COST?

Published college costs provide the starting point.

Your exact offering, aid, residency and time to finish determine the price you actually pay.

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AVERAGE NET PRICE$9,735Institution-wide annual figure
COST OF ATTENDANCE$22,233Institution-wide annual budget
ADMISSION RATE96.4%Institution context
COMPLETION RATE40.2%Institution-wide completion rate
WHAT DO GRADUATES EARN?

Reported earnings after completion.

Each point may represent a different federal cohort. A missing bar means the figure was unavailable or suppressed.

$31,334Year 1
$53,734Year 4
Not availableYear 5
CAN THE EARNINGS SUPPORT THE DEBT?

5.5% of gross monthly earnings

Estimated monthly payment divided by observed gross monthly earnings. This excludes taxes, other debts and income-driven repayment.

Gross monthly earnings$4,478
Estimated loan payment$247
40borrowers represented where reported
HOW DOES IT COMPARE?

$53,734 vs. $69,303

$15,569 below the national median for the same field and credential.

Same-field national median
WHAT WORK CAN IT LEAD TO?

Related occupations, wages and outlook.

Official CIP–SOC links show careers the curriculum may prepare students for, not observed jobs held by this school’s graduates. BLS wages describe everyone working in an occupation.

BLS May 2025 wage estimates and 2025–35 employment projections.
Marketing Managers$131,990 median wageTN estimate · 7,730 jobs · 11-2021+6.9% projected U.S. growth · 34k openings/yrTypical entry: Bachelor's degreeBusiness Teachers, Postsecondary$85,950 median wageTN estimate · 1,260 jobs · 25-1011+5.9% projected U.S. growth · 7.6k openings/yrTypical entry: Doctoral or professional degreeMarket Research Analysts and Marketing Specialists$69,790 median wageTN estimate · 13,040 jobs · 13-1161+7.0% projected U.S. growth · 82k openings/yrTypical entry: Bachelor's degreeSales Managers$128,040 median wageTN estimate · 12,270 jobs · 11-2022+4.5% projected U.S. growth · 47.3k openings/yrTypical entry: Bachelor's degreeFundraising Managers$107,760 median wageTN estimate · 300 jobs · 11-2033+5.4% projected U.S. growth · 3.7k openings/yrTypical entry: Bachelor's degreeAdvertising and Promotions Managers$98,170 median wageTN estimate · 21,470 jobs · 11-2011-3.7% projected U.S. growth · 2.3k openings/yrTypical entry: Bachelor's degreeSurvey Researchers$66,900 median wageTN estimate · 210 jobs · 19-3022-4.8% projected U.S. growth · 0.6k openings/yrTypical entry: Master's degreeWeb and Digital Interface Designers$63,510 median wageTN estimate · 3,610 jobs · 15-1255+6.0% projected U.S. growth · 8.3k openings/yrTypical entry: Bachelor's degreeFundraisers$61,370 median wageTN estimate · 1,930 jobs · 13-1131+5.5% projected U.S. growth · 10k openings/yrTypical entry: Bachelor's degree
Possible alternatives

Same degree, stronger on at least one reported measure.

Every option below reports higher earnings, lower federal debt or a lower college-wide net price. Same-state options appear first.

Knoxville, TN

The University of Tennessee-Knoxville

$16,927 higher earnings · $3,791 less debt

Earnings
$70,661
Debt
$19,500
Annual net price
$18,976
View outcomes →
Memphis, TN

University of Memphis

$13,734 higher earnings · $1,387 less debt

Earnings
$67,468
Debt
$21,904
Annual net price
$12,397
View outcomes →
Cookeville, TN

Tennessee Technological University

$11,158 higher earnings · $5,866 less debt

Earnings
$64,892
Debt
$17,425
Annual net price
$14,246
View outcomes →
Murfreesboro, TN

Middle Tennessee State University

$6,483 higher earnings · $2,583 less debt

Earnings
$60,217
Debt
$20,708
Annual net price
$13,359
View outcomes →
Compare these programs →
DATA QUALITY

Check the evidence behind the estimate.

Not reported observations in the earnings cohort

June 10, 2026 College Scorecard release

Observed, estimated and contextual figures are labeled separately throughout this page

IS IT WORTH IT AT YOUR PRICE?

Your price and current earnings determine the result.

Add your grants, borrowing and current salary to estimate payment pressure, break-even time and ten-year payoff.

Calculate my payoff →