COLLEGE + DEGREE OUTCOMES
Marketing bachelor's degree at West Virginia University
Morgantown, WV · Public
What this page covers
Federal data group related majors at the same college and degree level. One record can include several named programs or concentrations.
The short version
Reported earnings are close to similar programs.
$54 above the national median for the same field and degree level.
- Debt as a share of earnings
- 34.4% of annual earnings
- Highest price with a positive payoff
- $15,893 / year
- Modeled 10-year payoff
- +0% · Positive payoff
- Available price data
- College-wide context only
PRICE SENSITIVITY
The price can change the verdict.
Hold observed earnings constant and see how the modeled ten-year payoff changes as annual price rises.
← Negative payoff$0Positive payoff →
$0Annual price+$63,570
$8,000Annual price+$31,570
$16,000Current college-wide context−$430
$24,000Annual price−$32,430
$32,000Annual price−$64,430
$40,000Annual price−$96,430
OUTCOME SIGNALS
Graduate outcomes from several angles.
Follow earnings over time and inspect the cohort behind each federal measure.
NEW FEDERAL PROGRAM CONTEXT
Size, aid and an earnings floor.
The Department of Education’s 2026 informational preview adds current program participation and a preliminary earnings comparison. It does not make a final eligibility determination.
Preliminary federal earnings benchmark$32,604Informational preview, not a final accountability result
Observed year-4 earnings$69,357$36,753 above the preliminary benchmark
Additional borrowing reported for this category: 69 Parent PLUS borrowers.
Source: U.S. Department of Education PPD:2026 informational preview. Program categories use OPEID, four-digit field and credential level; federal-aid counts do not represent every enrolled student. Completion and employment measures use older cohorts shown above and are not combined into the payoff estimate.
01 · PRICE CONTEXT$15,634
Institution-wide annual average net price, not this program’s price.
02 · BORROWING$23,852
Median federal debt across schools attended at this academic level.
03 · EARNINGS$69,357
Observed median earnings four full years after completion.
04 · REPAYMENT$253/mo
Estimated standard 10-year federal payment.
WHAT WILL IT COST?
Published college costs provide the starting point.
Your exact offering, aid, residency and time to finish determine the price you actually pay.
Enter my price →AVERAGE NET PRICE$15,634Institution-wide annual figure
COST OF ATTENDANCE$26,415Institution-wide annual budget
ADMISSION RATE89.0%Institution context
COMPLETION RATE64.7%Institution-wide completion rate
WHAT DO GRADUATES EARN?
Reported earnings after completion.
Each point may represent a different federal cohort. A missing bar means the figure was unavailable or suppressed.
CAN THE EARNINGS SUPPORT THE DEBT?
4.4% of gross monthly earnings
Estimated monthly payment divided by observed gross monthly earnings. This excludes taxes, other debts and income-driven repayment.
Gross monthly earnings$5,780
Estimated loan payment$253
142borrowers represented where reported
HOW DOES IT COMPARE?
$69,357 vs. $69,303
$54 above the national median for the same field and credential.
WHAT WORK CAN IT LEAD TO?
Related occupations, wages and outlook.
Official CIP–SOC links show careers the curriculum may prepare students for, not observed jobs held by this school’s graduates. BLS wages describe everyone working in an occupation.
BLS May 2025 wage estimates and 2025–35 employment projections.Business Teachers, Postsecondary$104,480 median wageWV estimate · 420 jobs · 25-1011$77,240–$161,640 middle 50% of WV wages+5.9% projected U.S. growth · 7,600 openings/yrTypical entry: Doctoral or professional degreeMarketing Managers$98,750 median wageWV estimate · 300 jobs · 11-2021$80,200–$150,170 middle 50% of WV wages+6.9% projected U.S. growth · 34,000 openings/yrTypical entry: Bachelor's degreeMarket Research Analysts and Marketing Specialists$52,340 median wageWV estimate · 1,650 jobs · 13-1161$38,250–$69,550 middle 50% of WV wages+7.0% projected U.S. growth · 82,000 openings/yrTypical entry: Bachelor's degreeAdvertising and Promotions Managers$133,660 median wageU.S. estimate · 21,470 jobs · 11-2011-3.7% projected U.S. growth · 2,300 openings/yrTypical entry: Bachelor's degreeSales Managers$94,830 median wageWV estimate · 1,110 jobs · 11-2022$68,410–$134,320 middle 50% of WV wages+4.5% projected U.S. growth · 47,300 openings/yrTypical entry: Bachelor's degreeFundraising Managers$74,400 median wageWV estimate · 100 jobs · 11-2033$60,520–$102,950 middle 50% of WV wages+5.4% projected U.S. growth · 3,700 openings/yrTypical entry: Bachelor's degreeWeb and Digital Interface Designers$71,880 median wageWV estimate · 200 jobs · 15-1255$52,580–$133,360 middle 50% of WV wages+6.0% projected U.S. growth · 8,300 openings/yrTypical entry: Bachelor's degreeSurvey Researchers$69,460 median wageU.S. estimate · 8,290 jobs · 19-3022-4.8% projected U.S. growth · 600 openings/yrTypical entry: Master's degreeFundraisers$54,760 median wageWV estimate · 260 jobs · 13-1131$44,080–$64,580 middle 50% of WV wages+5.5% projected U.S. growth · 10,000 openings/yrTypical entry: Bachelor's degree
CENSUS EMPLOYMENT DESTINATIONS
Where graduates work five years later
The leading industries employing graduates in this college, broad field and credential group.
Professional, Scientific, and Technical Services
Finance and Insurance
Wholesale Trade
Manufacturing
Retail Trade
Same degree, stronger on at least one reported measure.
Every option below reports higher earnings, lower federal debt or a lower college-wide net price. Same-state options appear first.
American Public University System
$6,037 lower annual net price
- Earnings
- $63,469
- Debt
- $31,379
- Annual net price
- $9,597
Marshall University
$8,132 lower annual net price
- Earnings
- $58,293
- Debt
- $26,000
- Annual net price
- $7,502
Brigham Young University
$43,239 higher earnings · $13,352 less debt · $70 lower annual net price
- Earnings
- $112,596
- Debt
- $10,500
- Annual net price
- $15,564
University of Florida
$23,269 higher earnings · $8,278 less debt · $9,093 lower annual net price
- Earnings
- $92,626
- Debt
- $15,574
- Annual net price
- $6,541
DATA QUALITY
Check the evidence behind the estimate.
100 observations in the earnings cohort
June 10, 2026 College Scorecard release
Observed, estimated and contextual figures are labeled separately throughout this page
Your price and current earnings determine the result.
Add your grants, borrowing and current salary to estimate payment pressure, break-even time and ten-year payoff.
Calculate my payoff →